Episode 37

How To Build A Business – With Fitness Guru Chalene Johnson

On this episode, I’m joined by Chalene Johnson, a world-renowned health expert, motivational speaker, New York Times best-selling author, podcaster, and trainer who has sold millions of fitness videos. Today, Chalene shares with listeners her insights into the business and marketing world as well as offers advice regarding fitness and nutrition. Whether you’re looking to start your own business, learn techniques for managing a work-life balance, or are simply wondering how to lose that Covid-19 weight, this episode is for you. 

Chalene begins our discussion by talking about her early experiences in business and marketing and how she created her own businesses in order to pay her way through college. She then explains how after college, she took on a number of different jobs and passions before realizing that in order to find success, it was in her best interest to focus her attention in one area exclusively. So, rather than following her passion, she made the business decision to follow opportunity and channeled her attention towards fitness. 

Chalene then shares with listeners that while her fitness empire brought her incredible success, it began negatively impacting both her health and marriage because of a lack of a work-life balance. Therefore, in order to salvage these things, Chalene and her husband ended up selling their business and began devising a number of boundaries and guidelines for themselves and their work. While Chalene explains it was difficult to learn to stick to these boundaries and how to find self-value outside of work, these are what ultimately helped her and her husband to establish a healthy work-life balance.

Chalene explains that while she is largely known for fitness, her skill set lies first and foremost in business and marketing. She shares with listeners advice on leadership, finding and maintaining strong energy throughout the workday, company culture, and the importance of helping those you’re working with feel important. 

Finally, Chalene brings our discussion to a close by talking about her latest weight-loss program, Phase It Up, an online program that gives participants the structure to figure out how they’re supposed to be eating in their unique life moment and how their eating habits will need to change according to their different life phases. The program is designed to help people understand their diet and how to adjust it when needed. 

In addition to discussing Phase It Up, Chalene also provides a number of insights into metabolism, why diets stop working, motivational triggers, and mindset. To learn more about these fitness and nutritional tips or about Chalene’s business and marketing advice, be sure to listen in to today’s episode! 

“Focus on one thing until you become known for it.” – Chalene Johnson

“We build things so that we don’t have to do all the things.” 

“If you’re not humble, then you’re going to be humbled.” 

To learn more about Chalene, her work, Phase It Up, or to listen to her podcast, check out her website at: 

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2 comments on “How To Build A Business – With Fitness Guru Chalene Johnson”

Loved this episode! Such great tips from Chalene. Really appreciated her candor in talking about how she and her husband sold their business to establish a healthier work, life balance. Thank you!

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